What is the name of your business as you’d like it to appear in your new logo?
Could you tell me a little about your business? What do you do? How do you do it?
Who is your target market?
Who is your competition?
Do you have a tag line you’d like included when appropriate?
Why do you want a new logo and what would you like it to accomplish?
What are 3 adjectives that you would like your logo to communicate?
(ex. strong, feminine, casual, earthy, polished, etc.)
Do you have a particular style in mind?
(ex. modern, sleek, whimsical, retro, etc.)
Do you have a vision of what your logo looks like that I should be aware of?
Do you have any special color preferences?
What logos appeal to you and why?